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Open Houses: Powerful or Pointless?

Open Houses: Powerful or Pointless?

When properly executed, open houses can be one of the best marketing tactics in real estate, not only for listings, but also for agents' personal branding. However, their usefulness is often a polarizing topic; some find power and practicality in open houses, while others are doubtful of their value....

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New Research Highlights Finance Constraints on Housing Demand

New Research Highlights Finance Constraints on Housing Demand

An interesting new paper published by economists at the Federal Reserve Bank of New York demonstrates the important role downpayment and wealth constraints play in shaping housing demand, particularly for lower-income homebuyers. Using survey data, the authors (Andreas Fuster and Basit Zafar) employ a strategy to measure housing demand...

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